Dana White makes Variety 500 most influential business leaders list

Dana White makes Variety 500 most influential business leaders list

The UFC’s president, Dana White, has made the second annual edition of Variety500 list. The list is an index of the 500 most influential business leaders who help shape the entertainment industry.

Variety.com honored Dana White with a quick blurb about his contributions to the masses’ entertainment.

“Some might knock Ultimate Fighting Championship kingpin White for his penchant for feuding with everyone from fighters to competing promoters, but that scrappiness helped him transform UFC into the world’s leading purveyor of mixed-martial-arts competitions. A former boxer and manager, he convinced longtime friends Frank and Lorenzo Fertitta to purchase struggling UFC for $2 million in 2001.

Fifteen years later, they sold the Las Vegas–based company to Endeavor for a reported $4 billion, on the condition that White remain at the helm. In May, he closed a new five-year media-rights deal with ESPN worth $1.5 billion that calls for 30 fight broadcasts a year spread across its TV networks and its new ESPN+ streaming service.”

Yeah. But, can he be a writer for MikeSwick.com? Don’t think so!